Anchoring isn’t just about price. It’s also about quality, speed, and status. Here’s how to do all four.

If you sell creative services, the first thing you have to do is turn your prospect into a buyer. Generally speaking, this is the easy part.

Last November I joined my friend Ben Gluntz on his podcast Created to Create. I hope you enjoy this one!

Bad guys in movies like to say “everyone has a price.” That there’s a financial figure, career aspiration, or deep desire that will get anyone to do anything. This may be true. But what if we raised our prices? 

It’s whiny to complain about having to sell our art. It comes from an entitled place, where we think we must be such geniuses that other people would be lucky to sell our work for us.

We hold ourselves to a higher productivity standard than machines. When we get tired, or emotionally exhausted, or lose focus, or when we can’t find any motivation, the tendency for ambitious people like us is to be hard on ourselves. Meanwhile, we expect the cars we drive to fail. 

It may not be the most technically efficient way to pay the least amount of money, but it has proven to be the most psychologically efficient. When people feel they are making progress, and can see the number of loans decreasing early on, they’re more motivated to keep going.

Everybody has two hands (at most). Everybody has 24 hours in the day. Everybody has to sleep and eat and breathe.

We all spend time going down rabbit holes. This is the experience of being on social media. Social media, however, is usually not very productive. 

It takes a lot of confidence to forge into unknown creative territory, telling yourself you’ll figure it out along the way. But there’s another kind of confidence.

“If you're the duck, you have to sit cross-legged in a circle alongside dozens of other ducks, waiting patiently to be chosen. Sometimes you get picked. Most of the time you don’t.“

I thought I heard someone shout this last night as I took trash bins out to the street. Usually my mind doesn’t register random shouts on the street. I’ve learned to tune them out. But I heard this one. I used to live in Venice. 

It’s a grid of eight boxes, with a few scattered titles, bullet points, and lines on it. It helps me reduce stress, improve my health, stay productive while I work, remember my long-term projects, and achieve work-life balance. 

Public speaking is like driving a car full of people. For the next few minutes, you’re going to take them somewhere. How you do it matters. 

Social media platforms make analytics easy. You can see the views, comments likes, shares, saves, profile visits, and follows that each piece of content earned. But just because these numbers are focal doesn’t meant mean they’re the numbers we should be focusing on. 

“I can only make sense of my unaccountable good fortune by assuming that it means I am under special obligation to make good use of it.”

When I was 21 years old, I found myself in Washington D.C. for a day alone. I wandered around, looked at some stuff, met a friend for lunch, and scalped a ticket to a baseball game. In the middle of it all, my father told me to meet a colleague of his who ran a recruiting firm. 

Today is the 100th day of the year, and this is my 100th blog in 100 days. Here are four things I’ve learned. 

Something interesting I’ve discovered while taking on daily challenges is this: about once every six weeks, I really don’t want to do the work. Today is one of those days.

“Simplicity is the final achievement. After one has played a vast quantity of notes and more notes, it is simplicity that emerges as the crowning reward of art.”