Views are down

Instagram Reels views are down. 

Two people told me that yesterday. 

Some things to consider…

First, how did you discover that views were down? Hopefully, by posting. I have a lot of respect for people who continue to put in the work, sharpen their sword, and stay in the game, even when the economy or the algorithm isn’t exactly in an optimal place. 

Second, how are you going to discover when Reels views are back up? Hopefully, by posting. There’s a real opportunity for those of us who choose to create and publish anyway, even with the low hanging excuse fruit right in front of our face. Because when other people stop posting, and the algorithm for some reason decides that your content is worth pushing again, you’ll be there to reap the rewards.