“How much should you charge your client for a video that looks like this?”

Creative people like us are very good at thinking about “brand.” But this can get in the way and block us creatively when we think about it too much for ourselves. 

So is guilt, shame, and debt. You should do whatever it takes to reduce the amount of dread you feel about doing your creative work.

We say we want to direct films, write novels, and perform on stage, but we don’t put in the work to get there.

“The Self-Confidence Jar (SCJ) concept is simple,” Hickman says. “Every time you make a promise to yourself and keep it, you are adding a ball to the SCJ. Every time you make a promise to yourself and break it, you are taking out a ball from the SCJ.” 

Instead of your project being a neat and tidy two-week turnaround, it extends into a third, fourth, and fifth week.

I have a lot of motivational tricks to keep me writing. But at the heart of those tricks is love. They wouldn’t work if I didn’t love it.

I’m not turning down millions of dollars by any stretch, but taking time off work to write my book has been its own challenge.

Are there any creatives who are actually still growing on social in this year of our Lord 2025? The answer is yes, and his name is Seth Stern.

Why would I make one video in the same time it takes me to make six or eight? 

“[The professional] respects the resistance. He knows if he caves in today, no matter how plausible the pretext, he’ll be twice as likely to cave in tomorrow.”

When I really don’t want to write my daily blog (or train for this marathon, or write my book, or create content) I’ve started telling myself something…

Zach and I discuss his experience taking on the Cretaive Consistency Challenge, and some untold origins of how it came to be. 

The Creative Consistency Challenge is 85% successful at getting people to produce creative work on any given day.

“You have to finish everything you said you're going to do. Following through is important.”

They force you to get your act together.

“If I can dissuade you from doing it, you wouldn’t have been successful anyway.”

Just ask God. He lost a lot to do it, but he had to do it, right?

It’s easy to be envious in this business. As creatives, our work is so visible, our clients are status symbols, and our lifestyles are showcased to prove we’re legit.

When you cook a meal, there’s a moment when you have to serve it. When you sing a song, there’s moment when you have to step on stage.